
Hey, I'm Vladyslav
Product Designer
I help teams ship better products by combining UX strategy, systems thinking, and a bias for measurable results. 5+ years across e-commerce, defence-tech, edtech, and mobile.
- 5+Years of experience
- 50+Projects delivered
- 29%LTV increase
- 34%Faster design handoff
- 2M+Monthly users (Osvita)
What I bring
How I help teams ship better products
Systems Thinker
I think in patterns and components. Design systems I build are made for 2–3 years ahead — so adding new features doesn't mean rewriting everything. Less duplication, smoother handoffs, fewer surprises in production.
End-to-End Autonomy
Stakeholders trust me with the full cycle: from discovery to dev hand-off and QA. I know where my work impacts team deadlines and don't bounce problems back. Less coordination overhead, more shipped features per sprint.
Team & User Empathy
Worked in teams from 3 to 30 people. I solve conflicts before they become sprint blockers. The same empathy helps in research interviews — users open up because they feel heard.
T-shaped Designer
I understand SEO, basic frontend, backend constraints, marketing metrics, and unit economics. When an engineer says 'we can't build this' — I get why. When a marketer asks for an A/B test — I know how to factor it into design. Fewer revisions, better decisions.
High-Load Experience
Worked on products serving 2M+ monthly active users — including peak-traffic moments like exam results and university admissions. I know how design breaks at scale, and how to prevent it.
What I work on
E-commerce & Growth
Checkout flows, conversion optimization, and UX strategy for retail and marketplace products.
Design Systems
Scalable component libraries, tokens, and documentation that speed up teams.
Mobile Apps
End-to-end UX/UI for iOS and Android — onboarding, paywalls, retention flows.
UX Research
User interviews, behavior analysis, and data-informed design decisions.
Product Strategy
Discovery, scoping, and roadmap input alongside founders and PMs.
Accessibility
WCAG-aligned design for inclusive, cross-platform experiences.
How I work
- 01
Discover
I start with the problem, not the solution — user research, data review, and stakeholder interviews.
- 02
Define
Clear problem statements, success metrics, and scope. No design before alignment.
- 03
Design
Rapid iteration from low-fi to pixel-perfect. Components built for handoff from day one.
- 04
Deliver
Interactive prototypes, QA support, and post-launch analysis to close the loop.
Beyond the pixels
Things that shape me
I live deliberately — always asking 'Why am I doing this?' and 'What for?'. It's not passive philosophy: I check whether my daily actions align with my principles. The same approach in work — I test hypotheses instead of following 'how it's usually done'.
Music & Discipline
Playing guitar and keys teaches me rhythm, structure, and that technique never replaces feeling.
Mindfulness & Practice
Qigong, meditation, tea ceremonies, psychology — practices that train long focus and a clear head. The same skill needed for systematic product thinking.
Curiosity & Stories
Films, anime, animation, science books, psychology, pedagogy — I collect metaphors and patterns of thinking. Best design decisions often come from unexpected analogies.
Body & Energy
Football, basketball, fitness — energy for complex challenges. Sometimes I cook a recipe from Instagram. Tired designer = mediocre design.
Let's build something meaningful
If you're working on a Mental Health, Fintech, Wellness, or EdTech product — or you have a 'Zero to One' idea that needs design partnership — I'd love to talk.
Contact me